Recas is a co-op enablement platform that brings together all of the pertinent co-op program information from thousands of name brands.
For over 30 years, Recas has helped the local media and marketing industry utilize co-op advertising dollars. The platform features information such as accrual rates, reimbursement percentages, co-op contacts, media type descriptions, promotions and ad materials.
Who uses Recas?
- Media sellers can access detailed manufacturer co-op plan information.
- Sales reps or co-op coordinators pinpoint the best co-op sales opportunities for their markets.
- Agencies can use Recas to explore ways to grow client advertising spend with co-op.
- Retailers or distributors stay informed of any changes to existing manufacturer co-op arrangements.
- Manufacturers are able to increase co-op program exposure through the platform.
If you’re interested in a demo of the Recas product, or want to learn more, fill out the form below.